Web Design & Digital Marketing, FreeAssortment, Mijas Costa. My name is Ian, I’ve been building websites since the web was invented and over the years, have successfully promoted many clients’ businesses through efficient, targeted marketing campaigns. I split my time between Mijas Costa and County Kerry in Ireland and have clients in Spain, Ireland, the UK and even as far as Costa Rica!
Web Development & Digital Marketing Campaigns, Mijas Costa
Your website is the bedrock of your ‘online presence’. Of course, social media platforms are important, too, but owning a domain name and something one the end of it are crucial. I believe your site should be as unique as your business. My web development services go beyond just aesthetics—I build sites that are functional, fast, and optimized for success (SEO is probably my forte). Whether you need a simple one-page site to showcase your services or a complex e-commerce platform to sell your products, I can do it.
- Web Design & Development Services
- Content & SEO – Original Copy Writing for Search Engines
- E-commerce Solutions for Business – Start Selling Online
- Digital Marketing and Advertising Campaigns
Boost Your Business with a Great Online Presence
In today’s fast-paced digital world, having a strong online presence isn’t just an option—it’s a necessity. Whether you’re a small business owner, an entrepreneur, or a growing enterprise, your website and digital marketing strategy are the keys to reaching your audience and driving success. That’s where I can help. Based half in Calahonda and half in southern Ireland, I can be your trusted partner for website development and results-driven digital marketing solutions, including expertly crafted Facebook and Google Ad campaigns.
Clients & Contacts
Clients & Contacts
I keep my client numbers as low as I can. ‘Not being lazy, I just don’t want to spread myself too thin. That said, I currently maintain around 40 websites and marketing campaigns, ranging from daily production of promotion material, to simple weekly website updates.
Current Mijas Costa Clients Include
- 93.6 Global Radio
- El Oceano Beachfront Hotel, Restaurant & Polynesian Pool
- Yorkshire Linen Beds & More
You can always call or WhatsApp me on (+353) 89 488 5089, or if you prefer, get in touch through my Gmail account, free.assortment@gmail.com.
Web Development & Marketing
My Commitment to a Quality Job
Mijas Costa was my home for almost two decades, working with many clients. I know the area, its pros and cons, its good bits, and its bad bits. I know about web development, design, and digital marketing, all helping businesses thrive in the digital age. From creating stunning, user-friendly websites to launching targeted ad campaigns that deliver measurable results, I can help make your online journey seamless and successful.
Mijas Costa, with its vibrant community and growing business scene, serves as the perfect backdrop for my work. I understand the unique needs of businesses in this region—whether you’re a local restaurant, a real estate agency, or a tourism operator—and I tailor my services to suit your goals. But my reach doesn’t stop at the Costa del Sol. I work with clients in Spain, Ireland, the UK and beyond, bringing world-class digital solutions to businesses of all sizes.
Website Building & Web Development: Your Digital Foundation
Your website is your online storefront, and I believe it should be as unique as your business. My web development services go beyond just aesthetics—I build sites that are functional, fast, and optimized for success. Whether you need a simple one-page site to showcase your services or a complex e-commerce platform to sell your products, I can help.
Here’s what sets my web development process apart:
- Custom Design: Quick and easy, off-the-shelf or 100% original, hand-scripted sites, I design websites that reflect your brand’s personality and resonate with your target audience.
- Mobile Optimization: With an estimated 60% or more web traffic on phones, it’s essential your site looks and works perfectly on all devices.
- SEO Foundations: I build with search engines in mind, giving your site a head start in ranking higher on Google. This can’t be stressed enought. As many withing this industry will say, “content is king”.
- Speed & Security: A slow or insecure website can turn customers away. I prioritize lightning-fast load times and robust security features to keep your site—and your customers—safe.
From start to finish, I will work closely with you to understand your vision and turn it into a digital reality. Whether you’re a Mijas Costa-based business looking to attract local customers or targetting a tourist market, I can delivers websites that don’t just look good—they perform!
Digital Marketing
Digital Marketing: Reaching Your Audience Where It Matters
A great-looking website is only half the battle. To truly succeed online, you need a strategy to bring the right people to your door. That’s where my digital marketing expertise comes in. I specialize in creating tailored campaigns that boost your visibility, engage your audience, and drive conversions.
My digital marketing services include:
Search Engine Optimization (SEO):
‘Want to rank higher on Google? Of course you do! My SEO expertise uses proven techniques to improve your site’s visibility, targeting keywords that matter to your business. For Mijas Costa businesses, this might mean ranking for terms like “best restaurants in Mijas Costa” or “Costa del Sol real estate.”
Content Marketing
Engaging blog posts, compelling product descriptions, and informative guides—I create content that attracts and retains customers while showcasing your expertise.
Social Media Management
From crafting posts to growing your following, I help you connect with your audience on platforms like Facebook, Instagram, and more.
But where I really shine is in paid advertising—specifically, Facebook and Google Ad campaigns. These platforms are powerful tools for reaching your ideal customers, and I know how to make them work for you.
Google My Business
Excellent for local searches, companies targeting local markets. It’s free, and it gets you on Google Maps. It doesn’t take much to set up and really pays off. I can’t recommend it highly enough. You will need to provide a genuine, ‘bricks-and-mortar’ address, though.
Facebook Ad Campaigns: Precision Targeting, Real Results
With over 2.9 billion monthly active users, Facebook is a goldmine for businesses looking to connect with their audience. I can design Facebook Ad campaigns that cut through the noise and deliver results. Whether you’re promoting a special offer, driving traffic to your website, or building brand awareness, I’ve got the expertise to make it happen.
My process is simple yet effective:
- Audience Insights: I analyze your target market—whether it’s locals on Mijas Costa or tourists visiting the Costa del Sol—and create custom audiences to maximize your ad’s impact.
- Creative Design: Eye-catching visuals and persuasive copy are at the heart of every campaign I build.
- Performance Tracking: I’ll monitor your ads in real-time, tweaking them as needed to ensure you get the best return on investment (ROI).
From small-budget campaigns to large-scale promotions, I’ve helped businesses of all kinds succeed on Facebook. Imagine a Mijas Costa café filling tables with a “lunch special” ad or a boutique hotel booking rooms with a targeted campaign for holiday travelers. That’s the power of Facebook Ads.
Google Ad Campaigns: Be Found When It Counts
When someone searches for a product or service you offer, you want to be the first name they see. Google Ads puts your business front and center, and I know how to make every click count. My Google Ad campaigns are designed to drive traffic, generate leads, and increase sales—all while staying within your budget.
Here’s how I do it:
- Keyword Strategy: I research and target the terms your customers are searching for, like “web design Mijas Costa” or “holiday rentals Costa del Sol.”
- Ad Optimization: From compelling headlines to clear calls-to-action, I craft ads that convert.
- Budget Management: I optimize your spending to get the most value from every euro, ensuring you see real results.
Whether you’re a local business aiming to dominate the Mijas Costa market or a company with broader ambitions, my Google Ad expertise helps you stand out in a crowded digital landscape.
Why Choose FreeAssortment?
I like to think I’m more than just a web builder—I’m your partner in growth. Here’s why businesses in Mijas Costa and beyond trust me:
- Local Expertise, Global Standards: I understand the Costa del Sol market while delivering services that meet international benchmarks.
- Personalized Service: No one-size-fits-all solutions. I take the time to understand your business and create strategies that work for you.
- Proven Results: My portfolio speaks for itself—happy clients, successful campaigns, and thriving websites.
Let’s Build Your Digital Future Together
‘Ready to take your business to the next level? I’d be delighted to talk! Based half on Mijas Costa and half in Ireland, I’m proud to serve both areas while offering world-class web development and digital marketing services to clients near and far. Whether you need a stunning new website, a targeted Facebook Ad campaign, or a Google Ads strategy that delivers, I’ve got the skills and passion to make it happen.
Get in touch today to discuss your project. Let’s create something amazing together—because your success is my success!